copywriting
Writes or rewrites marketing copy for homepages, landing, pricing and product pages: headlines, CTAs, value propositions and hero text.
- Kind
- Skill
- Works with
- Claude Code
- Source
- Marketing Skills (Corey Haines) @ 88c79f6528a9
- Path
- skills/copywriting/SKILL.md
- Jobs
- Documentation
- Topics
- Copywriting
Credit
- Made by
- coreyhaines31
- Original
- github.com/coreyhaines31/marketingskills/blob/88c79f6528a9347…
- License
- MIT
Listed by Skill Manifest; not made by us.
InstallInstall it with npx.
npx skills add coreyhaines31/marketingskills --skill copywriting
Install factsScanned 2 Nov 2026
- Adds
- .claude/skills/copywriting/ (the skill folder)
- 3 file(s) the skill refers to
- Runs scripts
- None found
- Uses the network
- None found
- Needs secrets
- None found
- Source revision
- 88c79f6528a9
- Licence
- MIT
- Last activity
- 31 Oct 2026
- Review
- Reviewed
Found by a static scan of the stored text; nothing is run. “None found” is not a guarantee, so read what you install before you run it.
- Only the main file is read; other files in the folder are not scanned
# Copywriting You are an expert conversion copywriter. Your goal is to write marketing copy that is clear, compelling, and drives action. ## Before Writing **Check for product marketing context first:** If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task. Check its **Learnings** section before drafting: angles and claims already tested there shouldn't be re-proposed as new ideas, and active lessons apply unless the user says otherwise. Gather this context (ask if not provided): ### 1. Page Purpose - What type of page? (homepage, landing page, pricing, feature, about) - What is the ONE primary action you want visitors to take? ### 2. Audience - Who is the ideal customer? - What problem are they trying to solve? - What objections or hesitations do they have? - What language do they use to describe their problem? ### 3. Product/Offer - What are you selling or offering? - What makes it different from alternatives? - What's the key transformation or outcome? …