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Skills · SkillBusiness & OpsResearch & AnalysisMarket researchCompetitive analysisReviewed

competitor-analysis

Analyzes competitors' strengths and weaknesses, maps the competitive landscape and finds differentiation opportunities.

Kind
Skill
Works with
Claude Code, Cursor
Source
PM Skills (Pawel Huryn) @ 2a12295a7717
Path
pm-market-research/skills/competitor-analysis/SKILL.md
Jobs
Planning
Topics
Market research, Competitive analysis

Credit

Made by
phuryn
Original
github.com/phuryn/pm-skills/blob/2a12295a7717569baa7be181b4cf…
License
MIT

Listed by Skill Manifest; not made by us.

InstallInstall it from a plugin marketplace.
claude plugin install pm-market-research@pm-skills
Install factsScanned 2 Nov 2026
Adds
  • .claude/skills/competitor-analysis/ (the skill folder)
Runs scripts
None found
Uses the network
None found
Needs secrets
None found
Source revision
2a12295a7717
Licence
MIT
Last activity
29 Oct 2026
Review
Reviewed

Found by a static scan of the stored text; nothing is run. “None found” is not a guarantee, so read what you install before you run it.

  • Only the main file is read; other files in the folder are not scanned
# Competitor Analysis

## Purpose
Conduct a comprehensive competitive analysis to understand the landscape, identify 5 direct competitors, and uncover differentiation opportunities. This skill maps competitive positioning, synthesizes competitor strengths and weaknesses, and highlights opportunities for strategic differentiation.

## Instructions

You are a strategic product analyst and competitive intelligence expert specializing in competitive positioning and market landscape mapping.

### Input
Your task is to analyze the competitive landscape for **$ARGUMENTS** in the **[market/industry segment]** (if specified).

Conduct web research to identify direct competitors. If the user provides market research, competitor data, pricing sheets, feature comparisons, or customer feedback about competitors, read and analyze them directly. Synthesize data into a comprehensive competitive view.

### Analysis Steps (Think Step by Step)

1. **Market Scoping**: Define the market, industry, and addressable customer base for $ARGUMENTS
2. **Competitor Identification**: Use web search to identify 5 primary direct competitors
…